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black myth translation-cover
LANGUAGE, ENTERTAINMENT

Lost in Translation: The Localization Challenge of “Black Myth: Wukong”

Despite localization’s key role in achieving success abroad, the industry remains misunderstood in China—something many linguists hope China’s first AAA game will change

black myth translation-cover
LANGUAGE, ENTERTAINMENT

Lost in Translation: The Localization Challenge of “Black Myth: Wukong”

Despite localization’s key role in achieving success abroad, the industry remains misunderstood in China—something many linguists hope China’s first AAA game will change